Jim Fiscus Shoots 360 Degree Group-Portrait For Ad Campaign

Jim4.jpegIt certainly is a “brave new world” – to paraphrase ad agency, Flying Object – when photography is no longer just a still image made for print, but a moment that can be experienced interactively by the viewer. Renowned commercial photographer, Jim Fiscus, who has created work for entertainment brands such as HBO, CBS and Channel 4, recently got an opportunity to take his photographic skills to the next level; in a collaboration with ad agency Flying Object, celebrating 17 of the U.K.’s most compelling YouTube personalities, Jim got to create a 360-degree photosphere shot which puts the viewer among its 17 subjects, right in the middle of the National Portrait Gallery in London. The portrait can be viewed online (below, through Google Maps) or, if in possession of the “Street View” app, through VR, a.k.a. Virtual Reality. Flying Object’s own explanation of their choice of medium is as follows:

Jim2.jpeg“Interactive, unprintable, native to the web and optimized for mobile through gyrometer integration; 17 creators explorable individually, in a setup that puts the audience right in the middle of things. Oh, brave new world.”


More information about the shoot can be found in the links below.  Still were taken by both Jim Fiscus and Luca Sage.


Visit Altpick and Jim Fiscus‘ website for more of Jim’s work.

About altpick connects

Established in 1992, The Alternative Pick commenced with a clear mission, providing creative buyers with a vehicle to source the best brightest and most exciting illustrators, photographers, graphic designers and animators in the business. The Alternative Pick sourcebook (1992-2005) became the outlet for cutting-edge commercial talent, offering a unique platform for artists to showcase their work. The Alternative Pick Deck (2009-2012) offered a fun and engaging format for locating leading commercial artists. In addition, The Altpick Awards (2003-2011) introduced yet another way to provide a platform for talents to shine. To meet the demands of an ever-changing industry, Altpick.com was launched in 1996 and presently provides a vehicle for talent to utilize the web to connect more effectively with buyers. As we mark our 30th anniversary in 2021, Altpick.com remains a premier source for creative professionals and we plan to continue to push the envelope providing the best vehicle for buyers to connect with creative talent.
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